Who Is Heartbeat

Because we know business and technology from the inside, as marketing managers, software designers and developers, and entrepreneurs, we're able to help you shape and transmit your message in ways most video-only producers cannot. Whether you run a car dealership, a jewelry store, or a biotech lab, Heartbeat can help focus, refine and simplify your message, explaining what you do, why it matters, why you care, and why your audience should too.

Call 781-647-4500 today! Satisfaction guaranteed.

Florence Del Santo has received both national Emmy and Peabody Awards for her documentary television shows. She is a writer, producer and communications expert, and has developed and managed high impact communication programs for the broadcast medium for more than two decades. With solid experience on both sides of the camera, Florence is a seasoned writer/producer and a sought-after image coach, media trainer and consultant.

Rex Dean was founder in 1988 of Heartbeat Software Corporation, a developer of web-based direct marketing and fulfillment solutions for business textbook publishers and Fortune 500 companies. He designed and managed development for Traxx (a contact and project management system), Shopping for a Better World (which allowed users to locate socially conscious companies whose policies they agreed with) and Oh, Baby! (a baby name software dictionary with over 100,000 names). After working for Lotus as the multimedia evangelist, Dean decided to pursue his lifelong ambition of making films.