Hanalei collected UGC at scale for its Lip Treatment product.
Heartbeat selected a group of highly targeted Ambassadors who focused on stylized product photography to spark authentic conversation and inspire sales among their followers and real-life friends, as well as the future audiences of Hanalei’s marketing campaigns.
Hanalei received a portfolio of 350 beautiful images, proving that Heartbeat Ambassadors can produce inspiring, sales-driving imagery with the intention of being repurposed.
Avg. Engagement Rate
Bio Link Clicks
I have been battling dry lips all of this crazy New York City winter long. I tried Hanalei’s Rose Lip Treatment and my lips are feeling reborn. I am super conscious about the products I use and I love the ingredients in this. This product has pure kukui oil, agave grape seed oil, and lots of antioxidants. This is really a gem???? Get 30% with this code HEARTLIP link is in my BIO
6.1% Engagement | 4,440 Followers | 498 Likes