Campaign Process
Created On
byBrian Freeman
Pre-Launch
- A Marketing Objective is established
- Assets are collected
- Survey(s) are run
- An Ambassador segment is created
- A Kickoff Call with a Heartbeat Team Member is done
Campaign
- Your campaign goes live on the ambassador app
- Ambassadors apply, sorted, approved and commit to the campaign
- If required: Product is shipped
- Committed Ambassadors receive post instructions and the product in the mail
- Posts go live on Instagram and the data is tracked on the Heartbeat dashboard
Post-Campaign
- Ambassadors complete a post-campaign survey
- A campaign debrief with a Heartbeat team member is conducted
- Your next campaign is planned!